Ergatta Digital Rower uses a gaming platform to incentivize fitness

Brooklyn startup Ergatta has unveiled Digital Rower, a rowing machine that includes a large display and competitive gaming element to incentivize workouts. The Digital Rower’s electronic system replaces in-person instructors, instead offering a game-based platform with personalized challenges and the ability to race against other Ergatta customers. Rowing machines are known for offering excellent full-body workouts, but there’s a downside …